Statly vs Socialinsider

€89 a month gets you a benchmark chart. €39 gets you Statly.

Socialinsider tells enterprise teams how they stack up against a cohort. Statly tells any creator whether a specific post is a real breakout for that exact account, on any public profile, for a fraction of the price.

The one-line difference

Statly vs Socialinsider, in a sentence

Socialinsider is an enterprise benchmarking suite priced for agencies with a budget. Statly is a flat €39/month tool that answers the one question those benchmarks can't: is this actually working, or did it just look that way?

Side by side

How the two compare

 SocialinsiderStatly
Core comparisonYour account vs. competitors and industry benchmarksA post vs. that specific account's own history
Distinguishes a fluke from a repeatable patternNoYes, RCI, HPF, BPR, ESI, BRR
Median vs. average shown separatelyNoYes
Per-post outlier score vs. the account's baselineNoYes, on every scanned Reel
Analyze any public accountWithin your plan's account limitUnlimited, always
Requires connecting accountsYes, official API, per platformNo, ever
Cross-account trend detectionNoYes, Trend Finder
Combine accounts into one datasetNoYes, Merge
Team seats1–5 by tier, custom aboveUp to 5 viewer seats included
PricingTiered by accounts, history length and seatsOne flat price, everything included
Entry price€89/mo, 20 accounts, 3 months history, 1 seat€39/mo, unlimited accounts, no history cap

Figures reflect each tool's publicly listed plans at time of writing and may change.

What the price buys

As the price climbs, you get more scope, not a better answer

Socialinsider is built for a real job: a social team at an established brand or agency that needs to walk into a meeting and defend a number with a chart. Adapt starts at €89/month for 20 accounts and three months of history; Predict is €209/month for 40 accounts, a year of history and five seats.

None of that is unreasonable for the team it's built for. But look at what you pay for as the price climbs: more accounts, more months of history, more seats, not a sharper answer to the question that actually matters, which is whether any given post is signal or noise. Statly costs €39/month and answers that question on unlimited accounts from day one.

What benchmarks miss

Benchmarking says “are we winning.” It doesn't say “can we repeat it.”

Socialinsider's whole pitch is knowing precisely how you perform against competitors and cohorts. Useful, if you're reporting up to a manager who wants a chart with your line above a peer group's.

What it doesn't tell you is whether your last Reel's numbers are repeatable or a one-time spike that happened to land in the reporting window. That's the gap Statly's consistency suite closes, Reach Consistency Index, High Performance Factor, Breakout Performance Rate, Engagement Stability Index and Baseline Reliability Ratio, run against the account's own history, not a peer group's.

The math

Less than the cheapest plan, with no account limit

Socialinsider Adapt is €89/month (20 accounts, 3 months, 1 seat); Predict is €209/month (40 accounts, 12 months, 5 seats). Statly Pro is €39/month, unlimited accounts, no history cap on any scan, 5 viewer seats and API access included.

Objections, answered honestly

Statly vs Socialinsider: FAQ

I need multi-platform coverage: TikTok, LinkedIn, Facebook, X, YouTube.

Socialinsider covers all of them, and does it well. Statly is Instagram only, by design, going deep on one platform's Reels is what makes the statistical metrics trustworthy. If your job is a cross-platform brand report, Socialinsider is built for that.

I need a full reporting suite for 40 client accounts.

That's Socialinsider's Predict tier, a real product for agencies at that scale. Statly doesn't build client reports; it builds the research an account manager uses to decide what goes in one, at a fraction of the entry price.

Doesn't an AI companion make analysis easier?

Socialinsider's AI companion is a chat layer over the same benchmark data already in the dashboard. Statly's metrics answer the underlying question directly, you read a number and it already tells you what it means.

Isn't more historical data more reliable?

Twelve months of history tells you your trend. It still won't tell you if a specific post is a real outlier, that's a statistical question about the account's own median, not about how far back your data goes.

Skip the cohort. Answer the post.

Install Statly free and check whether any Reel is a real breakout for its account, unlimited profiles, flat €39/mo for Pro.

Install Statly, free