Track every account in one watchlist
Watchlist saves the public accounts you care about into your own colored folders, then scans them all in one click, the last 90 Reels each, with full KPIs and every Reel measured against that account's own average and median.
What is Statly's Watchlist dashboard?
An Instagram watchlist is a saved set of accounts you monitor over time, usually competitors, clients or creators in your niche. Statly's Watchlist dashboard keeps that list in one place and re-scans it on demand.
Organise accounts into colored folders, then hit Scan All and Statly analyses the whole list at once, the last 90 Reels per account, every KPI, and each Reel scored against that account's own average and median so you can instantly see what's over- or under-performing. Pro users get cloud sync across devices.
How to build and scan a watchlist
Save accounts to folders
Add any public profiles you want to monitor and organise them into your own colored folders.
Hit Scan All
One click scans every saved account at once, the last 90 Reels each, with a full analysis per account.
Spot what's moving
Each Reel is scored against its account's own average and median, so over- and under-performers jump out. Filter by any KPI.
What the Watchlist dashboard does
Colored folders
Group the accounts you track, clients, competitors, inspiration, into your own tidy, colored folders.
One-click Scan All
Re-scan the entire watchlist at once, each account with its own full analysis, whenever you need fresh numbers.
Per-Reel table
Every Reel per account with views, engagement, VTFR and performance versus that account's own average and median.
KPI filters
Set conditions on any KPI and only the Reels that match show up across your whole watchlist.
Instagram Pulse
Statly also tracks Adam Mosseri, the head of Instagram, and surfaces his latest Reels so platform news reaches you first.
Cloud sync (Pro)
Watchlists, folders and saved Reels sync across your devices, keyed to your license.
Who uses the Watchlist dashboard
Agencies tracking clients & competitors
Keep every client account and their rivals in labelled folders and pull fresh numbers for all of them in one click.
Marketers monitoring a category
Watch a whole competitive set over time and catch shifts in output or engagement as they happen.
Creators watching their niche
Follow the accounts you learn from and re-scan them regularly to see what's working for them right now.
Watchlist questions & answers
How do you track Instagram competitors?
Keep a saved list of their public accounts and re-check their recent Reels on a schedule. Statly's Watchlist saves accounts into folders and scans them all in one click, the last 90 Reels each, with every Reel scored against that account's own average, so changes stand out.
How many accounts can a watchlist hold?
You can save and organise as many public accounts as you need into colored folders, and scan them together with Scan All. Watchlist is a Pro dashboard.
How does Statly show which Reels are over-performing?
Every Reel in the watchlist table is compared to its own account's average and median views, so a Reel that beats its baseline is easy to spot, no cross-account guesswork needed.
Does my watchlist sync across devices?
Yes, for Pro users. Watchlists, folders and saved Reels sync across devices through Statly's cloud sync, keyed to your license.
What is Instagram Pulse?
Instagram Pulse is a built-in feed inside Statly that tracks Adam Mosseri, the head of Instagram, and surfaces his latest Reels, so platform updates and announcements reach you straight from the source.
Does Watchlist need an Instagram login or the Meta API?
No. Statly reads public engagement data on the page and computes everything locally, with no password and no Meta API.
Keep your whole niche in view
Install Statly free, then save the accounts you track and scan them all in one click.
Add to Chrome, free