The Statly dashboard, running on sample data
Click through Audit, Compare, Merge, Watchlist and Trend Finder just as they appear inside Instagram. Everything below is fully interactive.
instagram.com
Live demo · sample data
Good morning 👋
Here's what's happening with your tracked creators
📡
Instagram PulseLatest Reels from Adam Mosseri
See all →AM
Adam Mosseri @mosseriNEW
Latest Reel from the head of Instagram
▶ 5M ♡ 21.8K ⏰ 0:47
AM
Adam Mosseri @mosseri
Platform update for creators
▶ 8.4M ♡ 28.1K ⏰ 1:04
AM
Adam Mosseri @mosseri
On timing and using your insights
▶ 13.5M ♡ 48.2K ⏰ 0:47
🔖
Saved ReelsReels you've bookmarked across all scans
View full library →No saved reels yet. Run an Audit and click "Save Reel" on any reel in your scan results.
🕑
Recent ScansYour last 3 scans are saved here so you can copy the results anytime
| Profile | Type | Reels | Date |
|---|---|---|---|
| No recent scans yet. Open the Audit tab to run one. | |||
C
ANALYSIS REPORT@creator
128.4KFOLLOWERS
512FOLLOWING
Metrics:
Views
Likes
Comments
Eng. Rate
Duration
ABasic KPIs
BExecutive KPIs
Performance Over Time
Performance Over Time
Hover to inspect · click any point to open reel
Activity & Timing
Posting Activity Heatmap
Reels per day · hover for details
MonWedFriSun
Less More
Posting Time Distribution
24-hour view · hover for time
Engagement
Engagement Rate vs Views
Hover to inspect · click any dot to open reel
Cumulative Views Growth
Cumulative Views Growth
Total views stacking oldest → newest · hover to inspect
Distribution & Reach
Top 20% Views Share
Pareto: what % of total views comes from the top 20% of reels
Performance Tier Dot Matrix
Performance Tier Dot Matrix
Each dot = one reel, left → right chronological. Color = tier vs account median.
Breakout (>3x)
Strong (1.5–3x)
Baseline
Under (<0.5x)
C
ACCOUNT 1@creator128.4K followers
VS
ACCOUNT 2@rivalstudio96.2K followers
ABasic KPIs
BExecutive KPIs
Cumulative Views Growth
Cumulative views: chronological
Oldest reel on left · steeper = more momentum
Reach Concentration
View Share: bubble chart
Bubble area = share of total views · top 20% vs bottom 80%
Duration Payoff
Avg views by duration bucket: both profiles
Win / Loss Timeline
Win / Loss Timeline
Green = beat age-adjusted expectation · red = below · height = streak depth
Posting Hours: Polar Clock
@creator
Spoke length = reels posted at that hour
@rivalstudio
Spoke length = reels posted at that hour
Posting Activity Heatmap
@creator
Reels posted per day \u00b7 hover for count
MonWedFriSun
Less More
@rivalstudio
Reels posted per day \u00b7 hover for count
MonWedFriSun
Less More
MERGE REPORT@creator, @rivalstudio
@creator · 128.4K followers@rivalstudio · 96.2K followers
224.6KTOTAL FOLLOWERS
2ACCOUNTS
Metrics:
Views
Likes
Comments
Eng. Rate
Duration
ABasic KPIs
BExecutive KPIs
Performance Over Time
All accounts · sorted chronologically · hover to inspect
Posting Activity Heatmap
All accounts combined
MonWedFriSun
Posting Time Distribution
All accounts · 24-hour view
Engagement Rate vs Views
All accounts combined · hover to inspect
Total Creator Reach: Cumulative Views
All accounts · sorted chronologically oldest → newest
Viral Threshold Distribution: All Reels
Every reel bucketed by total view count
Uncategorized5
C
@creatorjust now
L
@liftwithmara2h ago
D
@coach.dmitri2h ago
P
@pankitchen1d ago
M
@mobility.lab1d ago
C
@creator128.4K followers · 30 reels scanned
✓ Scanned
Performance Over Time
Performance Over Time
Oldest → newest · toggle metrics to overlay
AllFeb 2026Mar 2026Apr 2026May 2026Jun 2026
Activity & Timing
Posting Activity Heatmap
Calendar grid · each cell = one day
MonWedFriSun
Posting Time Distribution
Hour of day · all reels
Engagement
Engagement Rate vs Views
Each dot = one reel · hover for details
Duration
Duration Payoff
Avg engagement rate by duration bucket
Distribution & Reach
Top 20% Views Share
Pareto: how concentrated is your reach?
Viral Threshold Distribution
All reels · by view count bucket
Performance Tier Dot Matrix
Performance Tier Dot Matrix
Chronological · color = tier vs median
Reels · Last 90
Reels
| # | Date | Views | LR | CR | ER | VTFR | AVG | MEDIAN | Duration |
|---|
1Niches
30Reels
5Accounts
creator niche5
C
@creatorscanned
L
@liftwithmarascanned
D
@coach.dmitriscanned
P
@pankitchenscanned
M
@mobility.labscanned
creator niche
0Best reel
0Trending
5Accounts
🚀Statly API
Local API engine: your extension processes the jobs
sk_live_5b03a5e7141412d9a150d7cbcc46767d64876fb04df81c5a
Keep this key private. If it leaks, click ↻ to invalidate it.
API on this machine
USAGE
Resets in 27d 8h 55m0 / 999 calls
🔑
Activate Statly Pro
Enter your license key to unlock unlimited scans and all Pro features.
🔐 License Key
Don't have a key yet? View plans →
Your key is in your LemonSqueezy confirmation email after purchase.
Your key is in your LemonSqueezy confirmation email after purchase.
Settings
Appearance
🌙
Dark mode
Switch between light and dark themes
Sync
↻
Sync across devices
Keep watchlist, Trend Finder & saved reels in sync
Team
👥
Viewer seats
Share read-only access with your team (up to 5).
No viewer keys yet. Generate one to share read-only access.
Viewers can see your watchlist, Trend Finder & saved reels but cannot edit, scan, or add anything. Revoke anytime.
Community
🌐
Join the community
›
Early features, changelogs & the roadmap