| Best for | One creator or brand who wants research turned into scripts | Built for agencies, social media managers and growth operators monitoring the competitors and niches they don’t own, every day |
| Platforms | Instagram Reels, TikTok, YouTube Shorts | Instagram, TikTok, YouTube and X |
| How videos are found | You connect your accounts and add competitor handles and niche keywords; a trending feed ranks content by how fast it is spreading | You add public accounts and group them into niches; Trend Finder ranks their videos |
| Outlier score | Ranked against the posting account’s typical performance, says its comparison page; the calculation is not published | Views ÷ the account’s median views, on every video |
| Data refresh | Niche trending feed updated daily; on-demand refresh on Pro. Competitor refresh interval not published | Every 24 hours, ready by a time you choose Faster refresh is coming soon. |
| Video breakdowns | Yes: hook, pacing, captions, CTA and audio, analysed automatically | No |
| AI scripts | Yes: one click turns a video into a script in your voice. 10 adaptations a month on Starter, unlimited on Pro | No |
| Voice knowledge base | Yes: paste your offers and old scripts, or add your website | No |
| Pricing model | Two flat monthly plans, no per-video charges | Plans by videos kept fresh: 2,000, 5,000 or 10,000 |
| Entry price | $19/month (Starter), $5 for the first month; Pro $39/month | €39/month (Starter), or €390/year |
| Tracked accounts | Up to 20 competitors on Starter, 100 on Pro | No account limit on any paid plan |
| Team seats | Not published | 5 on Starter, 10 on Scale, unlimited on Agency |
| Social logins | You connect your Instagram, TikTok and YouTube Shorts accounts | Never asks for a social media login. Public data only |
| Scheduling and AI UGC video | Listed as coming soon, not yet released | No. Statly never posts or schedules |
| Exports | Not published | CSV from every table |
| API and MCP | MCP server for search, breakdowns and scripts; API not published | Read-only API and MCP on Scale (€89/month) and Agency |
| Try it | No free trial; first month of Starter for $5 | Free preview: 500 videos for 3 days, no card |