Statly vs Shortimize

Statly vs Shortimize.
Your competitors or your creators?

Shortimize is often compared with short-form analytics tools, but it is built for companies paying UGC creators, not for monitoring competitors: they add the accounts of the creators they hire, track every video those creators post and pay them through Contra. Statly is built for agency owners, social media managers and growth operators who monitor the competitors and niches they don’t own, every day, and shows which of their videos beat their own account’s median.

No card needed · 500 videos · 3 days

Statly Trend Finder ranking a niche’s videos by outlier score, with views, likes, comments and engagement

Statly vs Shortimize
in short.

Choose Shortimize if you run a UGC or creator program and need to track and pay the creators you hire, with links into Mixpanel, Amplitude or PostHog. Choose Statly if you are an agency owner, social media manager or growth operator who monitors competitors rather than your own creators: every account you add is re-read daily across Instagram, TikTok, YouTube and X, with 2,000 videos and 5 seats from €39 a month.

Side by side,
feature by feature.

FeatureShortimizeStatly
Best forTracking and paying the creators in your own UGC campaignsMonitoring the competitors and niches you don’t own, every day
PlatformsTikTok, Instagram, YouTube and Facebook, plus Snapchat account analysis; the browser extension also lists XInstagram, TikTok, YouTube and X
Outlier scoreOutlier detection for view spikes; the threshold is not publishedViews ÷ the account’s median views, on every video
Competitor researchTrack any creator, competitor or brand account; a Competitor Tracking feature is listed as coming soonTrend Finder ranks videos beating their account’s median across your niches
Data refresh24 hours on Launch, 12 hours on Scale; 1 hour and 4 hour add-onsEvery 24 hours, ready by a time you choose Faster refresh is coming soon.
Pricing modelPlans by videos stored: 1,000, 5,000 or unlimited on EnterprisePlans by videos kept fresh: 2,000, 5,000 or 10,000
Entry price$99/month (Launch); yearly saves 20%€39/month (Starter), or €390/year
Videos on the entry plan1,000, with a 3,000 option as an add-on2,000
Price for 5,000 videos$249/month (Scale)€89/month (Scale)
Tracked accountsUnlimited on every planNo account limit on any paid plan
Team seats1 on Launch, 3 on Scale, unlimited on Enterprise5 on Starter, 10 on Scale, unlimited on Agency
Creator paymentsYes: payouts and tax forms with ContraNo
IntegrationsSlack, Discord, Mixpanel, Amplitude, PostHog and webhooksTelegram, Discord and Slack updates on paid plans
API and MCPAdd-on on Launch and Scale (price not published); included on EnterpriseIncluded on Scale (€89/month) and Agency
Browser extensionChrome and Firefox: TikTok, Instagram, YouTube, Facebook, Snapchat and XOptional free Chrome extension for quick scans of Instagram, TikTok, X and Reddit profiles
White labelOn EnterpriseNo
Try it7-day free trial, cancel any time; card terms not statedFree preview: 500 videos for 3 days, no card

Two tools,
two jobs.

Shortimize is built around your own creators: you add the accounts in your UGC campaigns, it tracks every video they post and pays them, which is why it has a payment system. Statly is built around everyone else: the competitors and niches you want to learn from.

Where Shortimize is stronger

  • Faster refresh. 12 hours on Scale, and 1 hour or 4 hour refresh as add-ons. Faster refresh is coming soon to Statly.
  • Creator payouts. Payments and tax forms with Contra, from a social account link.
  • Facebook and Snapchat. More platforms in the dashboard, and an extension for Chrome and Firefox.
  • Product analytics. Mixpanel, Amplitude and PostHog integrations, plus webhooks.
  • White label. Available on Enterprise.

Where Statly is stronger

  • X in the web app. Statly tracks Instagram, TikTok, YouTube and X every day.
  • A score you can check. Views divided by the account’s median, shown on every video.
  • More for less at entry. €39 for 2,000 videos and 5 seats, against $99 for 1,000 videos and 1 seat.
  • Built for finding winners. Trend Finder ranks outliers across your niches, with “Took off today” and top sounds.
  • API and MCP included. On Scale and Agency, where Shortimize sells them as an add-on below Enterprise.
  • No card to try. The free preview needs no card.

Built for UGC payouts,
not competitor research.

Shortimize and Statly both track short-form accounts, so Shortimize is often compared with short-form analytics tools. But it is built for companies paying UGC creators, not for monitoring competitors: add the accounts in your own campaign, track every video those creators post and pay them. Statly has no creator payouts on purpose, because it is not the middle man between companies and UGC creators. It is built for agency owners, social media managers and growth operators who monitor competitors and niches they do not own.

What Shortimize is built for

  • Your own creators. Add the accounts in your UGC or creator campaigns and track every video they post.
  • Paying them. Creator payments and tax forms through Contra.
  • Your product analytics. Video data into Mixpanel, Amplitude or PostHog.
  • Campaign volume. Unlimited accounts, with faster refresh sold as an add-on.

What Statly is built for

  • Accounts you do not own. Follow any public competitor, creator or brand, with no account limit.
  • Which videos won. Every video’s views divided by its own account’s median.
  • What is taking off today. Trend Finder across your niches, with top sounds.
  • Your whole team. 5 seats from €39, with a workspace for each client.

How Statly finds
the videos that won.

Statly does the reading every day. You decide what to make next.

Baseline

Every video, measured against its own account.

Each account gets a baseline: its median views. A video’s outlier score is its views divided by that median, so a small account’s breakout is as visible as a big account’s.

Median views, engagement and outliers for every accountRe-read every 24 hours on Statly’s servers
An account’s median views, average engagement, outliers, best video and performance over time in Statly
Trend Finder

Catch what is taking off today.

Trend Finder shows what is growing fastest since the last daily scan, the top outliers and the top sounds across your niches. Save the winners to your Library with tags and folders.

“Took off today” at 2× an account’s usual paceCSV export from every table
Statly Trend Finder marking videos that took off today, with views gained since yesterday and their growth pace

Which one
should you pick?

Choose Shortimize if…

  • You run a UGC or creator program and want to pay creators in the same tool.
  • You need refresh every 12 hours or faster.
  • You track Facebook or Snapchat accounts.
  • You want video data in Mixpanel, Amplitude or PostHog.

Choose Statly if…

  • You run an agency, manage social media or lead growth, and monitor competitors and niches you don’t own, not creators you pay.
  • You want to know which videos beat their own account, with a score you can check.
  • You need X alongside Instagram, TikTok and YouTube.
  • Your team needs several seats without paying $249 a month.
  • You want API and MCP access included from €89 a month.

Statly vs Shortimize:
questions and answers.

Is Shortimize a competitor research tool?

No, it is not designed for that. Shortimize is often compared with short-form analytics tools, but it is built for companies paying UGC creators: they add the accounts in their own campaigns, track every video and pay those creators through Contra. It can track any public account, and its own homepage lists competitor tracking as coming soon. Statly is built to monitor the competitors and niches you do not own, every day.

Who is Statly for?

Agency owners, social media managers and growth operators who monitor competitors and niches they do not own. Statly never posts, needs no logins and tracks any public account on Instagram, TikTok, YouTube and X every day. It is not built to track or pay the creators in your own UGC campaigns.

Is Statly a good Shortimize alternative?

Yes, if what you need is daily research on specific public accounts and their outliers. Statly scans every account you add every 24 hours and scores each video against its own account’s median. If you mainly run a UGC program and need creator payouts, faster refresh or product analytics integrations, Shortimize covers more of that.

Is Statly cheaper than Shortimize?

Yes. Statly Starter is €39 a month with 2,000 videos and 5 seats, and Shortimize Launch is $99 a month with 1,000 videos and 1 seat. For 5,000 videos, Statly Scale is €89 a month with 10 seats, API and MCP, while Shortimize Scale is $249 a month with 3 seats and API as an add-on.

Which platforms do Statly and Shortimize cover?

Statly covers Instagram, TikTok, YouTube and X. Shortimize covers TikTok, Instagram, YouTube and Facebook, offers Snapchat account analysis, and its browser extension also lists Snapchat and X.

Which refreshes data faster?

Shortimize, on higher plans: Launch refreshes every 24 hours, Scale every 12 hours, and 1 hour or 4 hour refresh is sold as an add-on. Statly re-reads every account every 24 hours, ready by a local time you choose. Faster refresh is coming soon.

Does Statly pay creators like Shortimize?

No, on purpose. Statly is not the middle man between companies and UGC creators, so it has no payouts. Shortimize offers creator payments and tax forms through Contra, because it is built to track and pay the creators in your own campaigns.

Can I try both before paying?

Yes. Shortimize offers a 7-day free trial; it does not state whether a card is needed. Statly has a free preview: 500 videos from as many accounts as you like, scanned daily for 3 days, with no card.

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See which videos beat their own account.

Add the accounts you compete with and Statly re-reads them every day, with seats for your whole team.

Start tracking from $0

No card needed · 500 videos · 3 days